project-ara-theverge-2_1020

Do Consumers Actually Want Modular Phones?

pf button both Do Consumers Actually Want Modular Phones?

but62x20 Do Consumers Actually Want Modular Phones?

project ara theverge 2 1020 Do Consumers Actually Want Modular Phones?The Verge has an excel­lent article on Google's Project Ara. The concept of a truly modular phone sounds like the holy grail to many tech enthusiasts.

Instead of having to pay $600 an replace your entire phone every 6 months to keep up with the latest and greatest, you will be able to just swap out a module (CPU or screen or some­thing else) and update your existing phone. Project Ara isn't a hack either. They're thinking through all the elements quite care­fully including the ability to hot swap modules and using magnets to hold every­thing in place tightly.

It's bold and ambi­tious and runs directly contrary to the move throughout the IT industry (phones and computers) towards tighter and tighter inte­gra­tion with less replace­able compo­nents. That the geeks and hackers will want it is unques­tion­able, what's really unknown is if anyone else will care.

Because if you look at the mass market, there are very few prod­ucts  that fit this mold at all. Gener­ally people buy a phone, keep it for 2+ years and then buy a new one. They don't care if it's not the latest and greatest. The same is true of computers, and tvs, and DVD players.

There are signif­i­cant poten­tial costs to a modular design (both in mone­tary and design terms) too. There's a real risk that a modular phone will end up being more expen­sive and less capable in terms of raw power than an inte­grated equivalent.

I kind of want this to work, just because. But in truth, I'm not sure I'd buy one.

Source: The Verge

but62x20 Do Consumers Actually Want Modular Phones?

Creative Commons License
Do Consumers Actu­ally Want Modular Phones? by Eoghann Irving, unless other­wise expressly stated, is licensed under a Creative Commons Attribution-ShareAlike 4.0 Inter­na­tional License.

Eoghann Irving

Overly opinionated owner and author of eoghann.com. You can get updated on his posts directly on the blog here or through the usual social networking suspects. What? You expected me to say something interesting here? That's what the blog posts are for.

Tell Me What You Think...